D+D
Creative Team
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NHL Playoffs / Cupnappers

To reach a broader audience during the Playoffs, we asked Nick Kroll to help us drum up interest in the Stanley Cup. Turns out he had plans of his own…

 
 
 

This thing kicked off as a sort of tongue-in-cheek stunt. We ran a newsreel teaser to drum up interest first.


Directed by Jason Woliner